Thursday, May 10, 2012
Kraft Breastfeeding Ad: Cookies and Milk
This ad is creating quite a stir. Kraft corp. put out an official statement distancing themselves from it by saying the ad was not meant for public consumption (pun intended).
I would like to think that the distasteful part was that an infant was eating an Oreo. I have a sneaking suspicion that I’m wrong. Silly me; I forgot that breasts are best served up to sell Sports Illustrated magazines or are considered in good taste when used to prop up Victoria Secret lingerie.
I think it’s high time we let babies in on the fun too!
But seriously, I agree that Kraft shouldn't be creating any advertising campaigns like this one in the near future. I'm not ready for these ads either. I'm glad that Corporate America finds it too controversial to co-opt breastfeeding to sell product.